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NBJ Summit 2024
Terranea Resort
Rancho Palos Verdes,CA
JULY 25-27, 2024

Mind Share: Writing the Supplement Industry’s Next Chapter

  • Tuesday, July 30, 2024:4:00 PM - 4:45 PM

Description

This year’s DSHEA milestone provides the unique opportunity to reflect on the supplement industry’s progress over three decades. But our work is far from done. Join the NBJ Summit team and industry experts for a dynamic working session that will explore quality, transparency, consumer awareness and more. You’ll walk away with clear action items for how you and your business can more intentionally contribute to a responsible and trusted industry well into the future. We’ll leverage your action items for an industrywide roadmap that the NBJ Summit community will revisit throughout the year and at the event in 2025. 

Key Topics:

Combatting Counterfeits: Protecting Brand Integrity in the Amazon Era

Focus on the strategies and technologies that can enable us to identify and tackle counterfeit products on e-commerce platforms.

Facilitated by: Rick Polito, Editor-in-Chief, Nutrition Business Journal (Whiteboard Lead: Jon Benninger, Quote Taker & Sticky Note Collector: Kenna Garber)

Botanicals in Focus: Trends, Challenges, and Opportunities in the Herbal Supplement Market

Dig into the current state of the botanical supplement market to address challenges related to sourcing, quality control and sustainability of botanical ingredients.

Facilitated by: Bill Giebler, Content & Insights Director, Nutrition Business Journal (Whiteboard Lead: Fran Schoenwetter, Quote Taker & Sticky Note Collector: Cindy Van Schouwen, Back-up: Jen Taylor)

Innovative Education Strategies: Harnessing Social Media and Addressing Misinformation

Explore how to develop effective consumer education campaigns that will help combat misinformation, while elevating high-quality companies.

Facilitated by: Jessica Rubino, Vice President of Content, New Hope Network (Whiteboard Lead: Erika Craft, Quote Taker & Sticky Note Collector: Ashley Brand)

Practical AI Applications and Solutions

Identify how suppliers, brands and retailers can navigate AI, synthetic biology, data, personalization and other innovations to best steward a responsible industry amidst the technology revolution.

Facilitated by: Thomas Aarts, Co-Founder & Principal, Nutrition Capital Network, Co-Founder, NBJ (Whiteboard Lead: Dove Weissman-Shtein, Quote Taker & Stickey Note Collector: Molly Pop Elkington)